News & Insights

2020 Driven by Purpose Report

By Amy Binder

Logo for RF|Binder

The following is a letter from CEO Amy Binder:

Since its founding, RF|Binder, as a woman-owned company, has been committed to fostering positive social impact and sustainability, and building a team that prioritizes diversity, equity and inclusion. We are driven by our purpose to empower our clients and our people to have impact. Our impact is both internal, with our leadership, colleagues and teams, as well as external, helping our clients recognize and act on their opportunities for positive progress on society and the environment. We are deeply committed to giving back to the community and environment, creating a culture of inclusivity, and using our skills for social good.

As a firm, we also want to lead by example. Based on our findings in our 2019-2020 Driven by Purpose Report, which follows, we recognize that while diversity and equity are foundational principles of our organization, we have more work to do to ensure we have more BIPOC representation at all levels of our organization, including our most senior levels. We have developed an action plan, outlined in this Report to illustrate how we plan to make these intentions a reality.

One of our Guiding Principles is that business can be a force for good. In recent history, and particularly the past few months with COVID-19 and the Black Lives Matter movement, we have an incredible opportunity as do other companies and brands to make a positive difference, and not merely rely on rhetoric. We believe leaders of businesses and other organizations and brands have the power and responsibility to create value for all of their stakeholders by taking on initiatives that improve society at large. This is a commitment that we support and integrate in all of our work.

As we examine where we are today and our vision for the future, we have set goals to keep ourselves accountable. We are committed to ensuring that our purpose and values guide our work every day, that we listen and solicit feedback with a focus on continuous improvement, and that we will be a positive resource and solution for each of our colleagues, teams and clients. We believe that our success as a firm is inextricably tied to our achieving these goals. Our Driven by Purpose Report illustrates the ways in which we strive to do so.

Let’s make progress together.

Amy Binder

RF|Binder Bi-Annual Driven by Purpose Report 2019-2020

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