News & Insights

Amy Binder Honored in Observer PR Power List


Logo for Observer PR Power List

NEW YORK, NY (March 18, 2024) – RF|Binder, a fully integrated communications agency and consultancy headquartered in New York City, announced that Amy Binder, CEO and founder at RF|Binder, has been recognized as an honoree on Observer’s PR Power List, ranking the top visionaries and agencies in the PR industry. 

The Observer Power Lists are among the most coveted and sought after recognitions in the industry. Observer’s PR Power List honors the top agencies with major 2023 highlights, including growth, new clients, significant campaigns across all platforms, and big hires. Selected firms are behind the most culturally significant trends, events and conversations in our world today. These power players demonstrate achievement in moving the needle in culture and business.

“We’re thrilled to be on the list and that our crisis communications and reputation work is being recognized,” said Amy Binder, CEO & Founder of RF|Binder. “In today’s business landscape, the importance of effective risk management, reputation protection, and crisis communications cannot be overstated. Our commitment to proactive risk assessment is integral to our approach. In an era where every decision is under scrutiny, anticipating and addressing potential challenges before they escalate is paramount to reputation management and maintaining trust.”

In addition to the growth of its reputation and issue business, RF|Binder has gained new clients in its communications consulting practice. The firm recently launched its Clarity Lens framework, a proprietary approach designed to ensure alignment between communications strategies, business strategies and market realities. This approach enables RF|Binder to develop strategic positioning that underscores an organization’s differentiation, determine unique messaging that will resonate with target audiences, identify where the greatest opportunities are, and deploy integrated communications programs that directly advance business objectivesAlong with the firm’s reputation work, this new service is offered across industries. 

Click here to view the 2024 Observer PR Power List. 

About RF|Binder

RF|Binder is a fully integrated communications agency and consultancy that aligns communications and business strategy to achieve compelling results. Powered by the firm’s proprietary Clarity Lens™ framework, RF|Binder zeros in on exactly what matters most to each client’s business and brand, enabling the firm to develop and deploy targeted communications strategies, programs and initiatives that directly advance clients’ business objectives and drive organizational success. The RF|Binder team has deep expertise across a range of consumer, corporate, financial services, nonprofit and government sectors, delivering strategy and planning, strategic communications and integrated marketing services that are unbound by method, medium or channel. RF|Binder is an independent and certified Woman-Owned Business headquartered in New York City, with offices in Boston, Los Angeles and San Francisco and a global presence through PROI Worldwide partners, an association of leading public relations firms across 60 countries and more than 165 cities. RF|Binder’s client work across industry sectors is consistently recognized, and the firm has been named to PRNEWS’ Agency Elite Top 100, PR Daily’s Top Agencies Awards, and Crain’s New York’s Best Places to Work. For more information about RF|Binder, visit

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