RF|Binder Media Intelligence: Monday, August 12

RFB Media Intelligence

CNBC.com Adds Reporters
CNBC has announced two new hires. Emma Newburger has been hired as a general assignment reporter to support weekend coverage. Emma will also write about climate change and its impact on some of America’s biggest companies. Kevin Stankiewicz will work as an embed reporter, covering news made by on-air guests. 

Washington Post Econ Reporter Departs
Matt O’Brien, an economics reporter at the Washington Post for the past five years, has left the newspaper. O’Brien is writing a book about the global economy. 

WSJ Midwest Reporter
Ben Kesling will be returning to Chicago to cover the Midwest for the Wall Street Journal. Kesling has been with the Wall Street Journal for over 7 years now, and was a staff reporter for the Washington metro area since August 2016. 

Vogue Business Hires Features Editor
Hilary Milnes has been hired as a features editor of a relatively new, digital-only title Vogue Business. She will start the job Aug. 27 and will be based in New York. 

FT’s U.S. Econ Editor
Brendan Greeley has been promoted to U.S. economics editor at the Financial Times. He has been working for FT Alphaville. 

Forbes Hires Marketing Reporter
Forbes is expanding its CMO Network and hiring Marty Swant from Adweek to cover marketing, advertising and technology. 

iHeartMedia Podcast Going Global
For years, iHeartMedia, which operates about 850 radio stations in the United States and has a popular online music app, iHeartRadio, mostly sat on the sidelines of the podcast revolution. Now it is going all-in. Last year, the company bought Stuff Media, the studio that produces ‘Stuff You Should Know’ and other shows, for $55 million, and Robert W. Pittman, iHeartMedia’s chief executive, considers podcasts an essential part of iHeartMedia’s offerings.” 

NYTimes Hits Record in Paid Subscribers
The New York Times said it has reached an all time high in paid subscriptions, with 4.7 million subscribers across digital and print. However, adjusted operating profit — the company’s preferred measure of performance — fell 6.4 percent, to $55.6 million.

Gannett, GateHouse Deal Could Be in Trouble
Two of American’s largest newspaper chains announced last week  that they will merge, uniting hundreds of local newsrooms under a single company. Now this deal appears to be in jeopardy. 

Facebook in Talks With Publishers 
Facebook is pitching a new media initiative to license articles from some of the largest American news publishers and display that content inside the social network’s mobile app, according to three people with knowledge of the discussions. 

FT Uses Newsletter Polls to Increase Retention
The Financial Times has started incorporating polls into its email newsletters in an effort to encourage readers to interact more regularly with its content and ultimately increase subscriber retention. Early signs show it’s working.